The post Why Cannabis Marketing Is Crucial in 2025 appeared first on GoMarketing.
]]>Effective cannabis marketing goes beyond traditional advertising. Due to stringent regulations on platforms like Facebook and Google, businesses need to rely on creative, organic strategies, such as pot website strategies, to reach their audience while adhering to compliance rules. To stand out, businesses must adapt to innovative marketing approaches that not only attract their target audience but also drive sustainable growth. In this article, we’ll explore why cannabis marketing is more critical than ever in 2025 and the strategies you need to thrive in this evolving landscape.
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]]>The post Transform Your Home Services with 2025 Digital Marketing Trends appeared first on GoMarketing.
]]>Customers increasingly rely on the internet to find reliable home service providers, having a strong digital presence is no longer optional. Modern customers expect convenience and transparency when selecting a service provider, making it vital to stand out in crowded search results.
A home services marketing agency specializes in tailoring strategies to reach your target audience effectively. By understanding your unique market needs, they can help you navigate the rapidly changing digital landscape and establish a competitive edge.
Search Engine Optimization (SEO) remains the foundation of successful digital marketing strategies. With most customers beginning their search for home services online, ranking high on search engines is essential.
Local SEO plays a crucial role here, ensuring that your business appears in search results for users in your area. Working with recommended SEO services or the best SEO providers can help optimize your website, improve local search rankings, and attract high-quality leads.
For example, including targeted keywords like “plumbing services near me” or “HVAC repair in [city]” in your content can increase your chances of being found by potential clients. It’s clear why SEO is important for home service businesses: it brings visibility, credibility, and measurable results.
In 2025, social media continues to play a pivotal role in digital marketing. Platforms like Instagram, Facebook, and TikTok provide unique opportunities to engage with your audience directly.
By leveraging social media marketing services, home service businesses can showcase their expertise through content such as before-and-after photos, customer testimonials, and maintenance tips. These platforms also allow for real-time communication, helping build trust and lasting relationships with your audience.
For home service businesses aiming to maximize their marketing ROI, working with a professional marketing SEO company is a game-changer. These companies integrate SEO with broader digital marketing services, ensuring your website and campaigns work seamlessly together.
A great seo and marketing company focuses on delivering results through a combination of keyword optimization, content marketing, and data analytics. This holistic approach not only boosts your search rankings but also improves customer retention and engagement.
Have you noticed how Netflix always seems to know what you want to watch next? That’s AI-driven personalization in action. Now imagine applying that same concept to your home service business.
AI tools can help you:
The goal? Make every interaction feel like it’s just for them, which builds trust and keeps your customers coming back.
“Hey Google, who’s the best plumber near me?” With smart speakers and voice assistants becoming household staples, voice search is changing the way people look for services.
Here’s how you can optimize for voice search:
Voice search is all about making it easy for people to find you when they’re on the go or multitasking.
Also Read: Top 10 Digital Marketing and SEO Actions to Take for Home Services Companies
If a picture is worth a thousand words, a video is worth a million. Short, engaging videos are taking over as one of the best ways to market your services.
Here are some ideas:
Platforms like YouTube, Instagram Reels, and TikTok make it easy to get your videos in front of the right audience.
Ever wish you had a crystal ball to figure out what’s working and what’s not? Data-driven marketing is the next best thing.
Analytics tools let you:
By using data to guide your strategy, you can stop guessing and start growing.
Email marketing might seem old school, but it’s still one of the most effective ways to stay connected with your customers. The trick? Make it personal and useful.
Here’s how to make your emails stand out:
A well-timed email can be just the nudge someone needs to book your services.
Social media is about more than just pretty pictures—it’s your chance to connect with customers in a real, relatable way.
Here’s what’s trending in 2025:
The secret to social media success? Be authentic and show the human side of your business.
People love feeling like part of the process. That’s where interactive content comes in.
Here’s how you can use it:
Interactive content isn’t just fun—it’s a great way to qualify leads and keep people coming back to your site.
Ever browsed a website, then started seeing ads for it everywhere? That’s retargeting, and it’s becoming smarter in 2025.
Here’s how it works:
Retargeting keeps your business top of mind, so when customers are ready to book, you’re their first choice.
Also Read: Why Digital Marketing Trends Are Essential for Your Business
Navigating these trends requires expertise and strategic planning. This is where a home services marketing agency becomes invaluable. They specialize in understanding your business goals and translating them into actionable strategies.
When selecting an agency, look for one that offers:
Working with the best SEO providers ensures you’re not just keeping up but excelling in the digital age.
At GoMarketing, we specialize in helping home service businesses thrive in the digital age. With over a decade of experience in SEO, social media marketing, and comprehensive digital strategies, we understand the unique challenges and opportunities your business faces. Here’s why GoMarketing is the right partner for your success:
The digital marketing for home service businesses in 2025 is filled with opportunities to connect with customers and grow your business. From leveraging recommended SEO services to utilizing social media marketing services, the right strategies can transform your online presence.
Ready to take your home service business to the next level? Contact GoMarketing today at 805-413-7893 or email us at info@GOMarketing.com for a free proposal. Let us help you embrace the future of digital marketing and unlock your business’s full potential!
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]]>The post 10 Steps You Should Take to Rank a Newly Launched Website appeared first on GoMarketing.
]]>In this guide, we’ll cover the essential steps you need to take to improve your site’s ranking and visibility. By following a structured approach, you’ll be better equipped to navigate the complexities of SEO and achieve success online.
Keyword research is important for any successful SEO strategy. It involves a detailed process of identifying and analyzing the search terms and phrases that potential visitors use when looking for information, products, or services related to your website.
Understanding these search terms allows you to craft your website content to match your audience’s needs and preferences, enhancing your chances of ranking higher in search engine results.
Effective keyword research helps you know what your audience is searching for and ensures that your website content is aligned with those queries. By identifying the appropriate keywords, you can attract relevant traffic to your site, improve engagement, and ultimately drive conversions.
Managing local SEO for multiple locations comes with its own set of difficulties, including maintaining consistency across listings, creating location-specific content, and handling reviews. These challenges can be mitigated with a well-structured approach and the right tools.
While it’s technically possible to rank a website without traditional SEO practices, it’s doubtful that you’ll achieve high rankings or significant traffic without them. SEO helps search engines comprehend your site and ensures that your content is relatable to users’ search queries. Without SEO, your website may struggle to appear in search results, limiting your visibility and potential audience.
On-page SEO involves optimizing various elements on your site to enhance search engine ranking and user experience. By focusing on these key areas, you can help search engines determine and index your content more effectively.
Both title tags and meta descriptions are vital for both search engines and users. Create unique, compelling titles that incorporate relevant keywords to make your pages more discoverable. The meta description should provide a short but brief summary of the page’s content and include primary keywords, as they appear in search results and can influence click-through rates.
Headers classify your content and make it easier for search engines and audiences to recognize the structure of your page. Use H1 tags for your title, and H2 and H3 tags for subheadings and sub-subheadings. Include relevant keywords into these headers to highlight the key topics of your content and improve keyword relevance.
A clean and descriptive URL structure helps search engines and users explore your site more effectively. Use short, meaningful URLs that include relevant keywords and avoid unnecessary parameters or complex structures.
For example, a URL like www.example.com/digital-marketing-tips is more user-friendly and SEO-friendly than www.example.com/page123.
Internal links bridge different web pages on your site, helping users find related content and improving overall navigation. They also help distribute page authority throughout your site. Link to other relevant pages within your web content using descriptive anchor text, which can boost the visibility of other pages and improve your site’s overall SEO.
Alt text (alternative text) provides an interpretation of the images on your website, which helps search engines determine the content of the photos. Use descriptive and keyword-rich alt text for each image to improve visibility in image search results and enhance accessibility for users.
As an example, instead of “image1.jpg,” use “digital-marketing-strategy-infographic.”
When it comes to SEO, your content is highly vital. Crafting high-quality, engaging content is essential for attracting visitors, retaining their interest, and improving your search engine rankings.
Here’s how to ensure your content stands out:
High-quality content is valuable, relevant, and well-crafted. Aim to provide in-depth information that addresses your audience’s questions and needs. This means creating content that is not only informative but also insightful and actionable. Avoid thin or superficial content and instead focus on delivering comprehensive answers, useful tips, and unique perspectives that differentiate your content from the competition.
Diversify your content offerings to engage different segments of your audience. Consider incorporating various formats such as:
Backlinks, or inbound links, are crucial for enhancing your website’s authority. These links from other reputable sites signal to search engines that your website content is informative and trustworthy. Here’s how to effectively build a robust backlink profile:
Also Read: How High-Quality Backlinks Play a Role in SEO Success
To establish a strong backlink profile, focus on strategies that involve earning high-quality links from authoritative sources:
To ensure your backlink-building efforts are effective and sustainable, avoid unethical practices that can lead to penalties:
With mobile device usage continuing to rise, having a mobile-friendly website is important for providing a consistent user experience and improving your search engine rankings. Here’s how to ensure your site meets mobile optimization standards:
Test how well your site operates on mobile devices by using tools such as Google’s Mobile-Friendly Test. This tool evaluates whether your site is easy to use on mobile devices, checking for issues like text readability, touch element spacing, and viewport configuration. Address any identified problems to enhance usability and ensure your site meets mobile standards.
Create a responsive website design to make sure your site modifies to different screen sizes and devices. A responsive design adjusts the layout, images, and content to fit different screen widths, providing an optimal viewing experience on smartphones, tablets, and desktops. Critical practices for responsive design include:
Your website loading speed is a vital factor that impacts both SEO and user experience. A slow-loading site can lead to an increase in bounce rates, lower user engagement, and diminished search engine rankings. Here’s how to ensure your website loads quickly and efficiently:
Begin by evaluating your website’s loading speed using performance analysis tools.
Implement several strategies to enhance your site’s loading time:
Tracking and analyzing your website’s performance is crucial for maintaining and improving SEO success. Setting up and effectively utilizing Google Analytics and Google Search Console will provide details on how your website is performing and help you make data-driven decisions.
Social media is important for increasing traffic to your website and enhancing your SEO efforts. To leverage it effectively, develop a comprehensive strategy that includes consistent posting, active engagement with followers, and seamless integration with your website.
Use social media to showcase your content and attract visitors, thereby boosting your SEO by increasing traffic and visibility.
Technical SEO focuses on optimizing your site’s backend to enhance its crawlability and indexability. Key aspects to address include:
Use tools like Screaming Frog and Sitebulb to identify and fix technical SEO issues, ensuring your site is fully optimized for search engines.
Your website SEO strategy requires regular monitoring and adjustments to sustain and improve your rankings. Utilize tools like Google Analytics and SEMrush to track your website’s performance and pinpoint areas for improvement. Based on the data, make informed adjustments to your strategy, adapting to performance trends and evolving search engine algorithms to keep your site optimized and competitive.
Ranking a new website can be challenging due to several factors, including competition, the age of the domain, and the depth of existing content. New sites often need more authority and backlinks of established competitors, making it harder to rank initially. However, with a strategic approach to SEO, including thorough keyword research, quality content creation, and effective backlink building, you can gradually improve your site’s ranking.
Also Read: Boost Your Business with Local SEO Strategies to Attract More Customers
While there’s no guaranteed way to achieve rapid results, you can speed up the process by focusing on several key areas:
Ranking a newly launched website requires a comprehensive approach to SEO. By following these ten steps, from conducting keyword research to monitoring and adjusting your strategy, you’ll be well on your way to achieving better search engine rankings and driving more traffic to your site. For a successful SEO campaign, it’s essential to implement SEO best practices and continuously refine your approach.
Don’t wait to improve your website’s ranking! Contact GoMarketing for a free proposal and see how we can help your website rank higher and excel. Call us at 805-413-7893 or email info@GOMarketing.com. We’re here to support your journey to SEO success!
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]]>The post Boost Your Local SEO: Proven Methods for Managing Multiple Locations appeared first on GoMarketing.
]]>Local SEO (Search Engine Optimization) is the practice of optimizing your online visibility to attract more business from relevant local searches. For businesses with multiple locations, a well-developed local SEO strategy is crucial. It helps ensure each location is visible to potential customers in its specific area, enhancing overall visibility and driving targeted traffic.
This article will explore proven methods for managing local SEO across multiple locations. By implementing these proven strategies, you can boost your local search engine optimization, attract more local customers, and improve your overall online presence.
Local SEO is essential for businesses with various locations because it helps each branch stand out in local search results. Optimizing local SEO ensures that each location appears in relevant search queries, improving your chances of attracting local customers and increasing foot traffic.
Managing local SEO for multiple locations comes with its own set of difficulties, including maintaining consistency across listings, creating location-specific content, and handling reviews. These challenges can be mitigated with a well-structured approach and the right tools.
To start, claim and create a Google My Business (GMB) listing for each location. Here’s a step-by-step guide:
Consistency is key. Ensure that the Name, Address, and Phone number (NAP) for each location are accurate and consistent across all online platforms. This consistency helps Google understand your business’s location and improves local search rankings.
Choose the most relevant categories for each location based on the services or products offered. Accurate category selection helps Google categorize your business correctly and match it with relevant search queries.
Respond to reviews for each location promptly and professionally. Engaging with customers through reviews helps build trust and can improve your local SEO performance. Encourage pleased customers to leave positive reviews and address any negative feedback constructively.
Utilize keyword research tools like Moz, Google Keyword Planner, SEMrush, or Ahrefs to find local keywords relevant to each location. Focus on phrases that include location-specific terms, such as “plumber in [city]” or “coffee shop near [neighborhood].”
Incorporate these local keywords into your content strategy. Create location-specific pages on your website, write blog posts about local events or news, and use local keywords in your page titles, subtopic headings, and meta descriptions.
Optimize each page for local SEO by including local keywords in page titles, meta descriptions, headers, and throughout the content. This helps search engines determine the visibility of your pages to local searches.
Local citations are online references that include your business’s Name, Address, and Phone number (NAP). They help search engines confirm your business’s existence and credibility. Consistent citations can improve local search rankings.
Build citations on local business directories, industry-specific sites, and relevant online platforms. Ensure that your NAP information is consistent across all citations to avoid confusion and potential penalties from search engines.
Use tools like Moz Local or Yext to monitor and update your citations. Regularly check for accuracy and update any changes to your business information to maintain consistency and improve local SEO.
Create tailored pages for each location on your website. Optimize these pages with local keywords, unique content about each location, and relevant images to enhance local relevance and improve search visibility.
Leverage your blog to post about local events, news, and stories. This not only helps with local SEO but also engages your audience and establishes your business as a local authority.
Promote local events and special offers on your website and social media channels. Highlighting community involvement and exclusive deals can drive local traffic and improve your local SEO.
Schema markup is a type of code added to your site to help search engines understand the context of your content. For local SEO, it can enhance the visibility of your business information in search results.
Add location-specific schema markup to your website using tools like Google’s Structured Data Markup Helper. Ensure each location’s page includes the appropriate local business schema to improve local search visibility.
Utilize Google’s Structured Data Testing Tool to test and validate your schema markup. This helps ensure that search engines correctly interpret your business information.
Local backlinks from reputable local businesses, organizations, and media can enhance your local SEO. They signal to search engines that your business is an integral part of the local community.
Engage with local businesses, sponsor community events, and contribute to local publications to earn valuable backlinks. Building relationships with local social media influencers and organizations can also lead to quality backlinks.
Track your backlink profile using tools like Ahrefs or SEMrush. Regularly review and analyze your backlinks to ensure they are high-quality and relevant to your local SEO efforts.
Utilizing Social media strategies can also help promote your local locations through platforms like Facebook, Instagram, and Twitter. Share location-specific content and engage with your local audience to enhance your local SEO.
Interact with your local followers by responding to comments, messages, and reviews. Engaging with your audience helps create a strong local presence and improves your local SEO.
Utilize targeted ads to reach your target audience and potential customers in specific locations. Local social media ads can boost visibility and drive traffic to your physical locations or website.
Monitor key performance indicators (KPIs) such as local search rankings, website traffic, click-through rates, and conversions. Tracking these metrics helps you identify the effectiveness of your local SEO efforts.
Use tools like Google Analytics, Google Search Console, and local SEO tracking tools to analyze your performance. These tools provide insights into how well your local SEO strategy is working and where improvements are needed.
Based on performance data, adjust your local SEO strategies to address any issues or capitalize on opportunities. Regularly updating and refining your approach ensures continued success in managing local SEO for multiple locations.
In summary, optimizing local SEO for multiple locations involves a combination of accurate GMB listings, local keyword targeting, citation building, localized content, schema markup, local backlinks, social media engagement, and performance tracking. Implementing these strategies can significantly enhance your local search visibility and drive more traffic to your locations.
Don’t wait to improve your local SEO! Get in touch with GoMarketing for a free proposal and discover how we can help you excel with your business. Call 805-413-7893 or email us at info@GOMarketing.com. We’re here to help you achieve local SEO success!
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]]>The post SEO Success in 2024: 10 Game-Changing Strategies You Need appeared first on GoMarketing.
]]>Search engine optimization has been one of the most important strategies for driving online visibility and traffic. In 2024, its role is more critical than ever, given the rapid advancements in technology and changes in search engine algorithms. To stay ahead of the competition, it’s essential to adopt new, game-changing SEO strategies.
In this article, we will explore the ten innovative approaches that will help you maximize your SEO efforts and achieve outstanding website results.
SEO, or Search Engine Optimization, is the process of improving your website to rank higher in search engine results pages (SERPs). It includes various techniques and practices to improve visibility and drive organic traffic.
Understanding SEO basics is essential for leveraging its full potential. It works by aligning your website’s content with the search intent of users, making it convenient for Google or other search engines to rank and index your site effectively.
With the basics of SEO covered, it’s time to look at the strategies that will make a real difference in 2024. Here are the top 10 SEO tactics you should use to boost your website’s performance and stay ahead of the competition.
Organic SEO focuses on enhancing your website’s visibility through unpaid methods, unlike paid advertising. Research shows that the top-ranking pages on Google have an average of 3.8 times more backlinks than those in lower positions, highlighting the importance of quality backlinks in SEO. Additionally, research reveals that websites with regularly updated content receive 55% more traffic than those without, emphasizing the value of fresh, relevant content.
By focusing on these aspects of organic SEO, you can create a strong backbone for long-term success, improving both your site’s visibility and authority.
Inbound marketing is designed to attract visitors through valuable content and experiences tailored to the viewer’s needs. By integrating SEO with inbound marketing, you can significantly enhance your website’s visibility and engagement. This approach focuses on drawing users in by offering online content that resonates with their interests and solves their problems rather than relying on intrusive ads.
Also Read: Why Link Building is important
SEO tools are invaluable for tracking performance, analyzing competitors, and optimizing your strategy. Tools like Google Analytics, SEMrush, and Ahrefs provide insights into keyword performance, backlink quality, and site health. By utilizing these SEO tools, you can make data-driven findings and refine your SEO strategy for better results.
SEO branding is about creating a consistent and recognizable online presence. A strong SEO branding strategy involves optimizing your brand’s name, logo, and messaging to enhance visibility and credibility. By maintaining a unified brand voice and leveraging keywords relevant to your industry, you can build authority and trust with your audience.
A structured SEO process ensures that all aspects of optimization are covered efficiently. Here’s a guide to building your own SEO process to help ensure that all the content you create for your website ranks well.
Keyword Research | On-page Optimization | Content Creation | Link Building | Performance Monitoring
Developing a clear SEO process helps streamline efforts and ensures that all elements of your strategy work together to achieve optimal results.
SEO guidelines are crucial for aligning your strategies with current best practices. Staying updated with guidelines from search engines like Google ensures your tactics remain effective and compliant. Regularly reviewing SEO guidelines and adapting your approach helps improve and maintain your rankings over time.
As search algorithms evolve, so do content creation and SEO strategies. In 2024, focus on innovative approaches such as voice search optimization, AI-driven content creation, and advanced schema markup. Embracing these trends allows you to stay competitive and adapt to changes in search engine technology.
Also Read: How Online Marketing Companies are Using AI to Improve Your Traffic
AI-generated content can rank on Google when it offers real value to users and aligns with their search intent. To effectively rank AI content, focus on producing high-quality, relevant material, optimizing for keywords, and keeping current with Google’s algorithm updates.
SEO marketing involves using various marketing tactics to enhance your website’s SEO. Here are some SEO marketing tactics you can try:
Effective SEO marketing strategies drive traffic, improve engagement, and support overall SEO goals.
Partnering with a reputable SEO agency like GoMarketing can accelerate your success. When selecting an SEO agency, consider their track record, client reviews, and expertise in your industry. A skilled agency can provide customized strategies, implement best practices, and manage complex SEO tasks to achieve your goals efficiently.
A solid understanding of SEO basics is the foundation of a successful strategy. Focus on essential elements such as keyword optimization, meta tags, and site structure. Mastering these basics ensures that more advanced strategies are built on a strong, effective foundation.
Implementing these ten game-changing SEO strategies will position you for success in 2024. From embracing organic SEO to leveraging advanced tools and techniques, these strategies will help you increase your website’s traffic in no time.
To maximize your SEO efforts, consult with us at GoMarketing. As experts in crafting custom marketing programs, we’re excited to help your website grow and achieve its full potential. With our strategies and proven track record, we ensure that your SEO efforts are optimized for success. Call us at 805-413-7893 or fill out our form to receive a FREE proposal and see how we can help enhance your online presence.
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]]>The post What are the Google BERT Algorithm Changes? Explained by Richard Uzelac, CEO of GoMarketing appeared first on GoMarketing.
]]>The Google BERT algorithm change focuses on one main idea: Better understanding of complex search queries from users. Older versions of Google would omit certain words from a long query, and product search results that do not match the intention of the searcher. BERT takes ALL the words into account of the context of the query. It then uses an artificial intelligence (AI) algorithm and Natural Language Programming (NLP) to ‘understand’ the intent of the search query and deliver the true results the AI ‘thinks’ the User is interested in. Google says only one in ten results will typically change on the average search. The more complex the query the more results may change due to Google BERT.
Well, if I haven’t lost you yet, great! I had to write that above like that as Google and Google BERT want blog posts to get to the point right away if you want your post to rank, so I did that.
Now we can get real on this Google BERT change, cool? Good. Here goes.
Long search queries are a nightmare for AI to understand. Language and the meaning of words change as they are used in a sentence. An early word in the search has a meaning as you read it, but it changes when you are done reading it in the full context in the full sentence.
Older versions of the Google Search Algorithm would ignore or devalue certain words in a long-tail query. Because of this, many times the results were incorrect as language is very fluid and every word HAS meaning in a query. Google understands this and with Google BERT, seeks to provide more accurate results.
Here are a few examples:
With BERT Update, Google Search is able to grasp that its related to Brazilian traveling to USA. Before Google returned results related to U.S. citizens traveling to Brazil. So yes Google is now focussing more on Long Tail Keywords.
Image Source: Google
You can see that result after the Google Bert update is much more relevant then before.
Image Source: Google
It is clear from the results that brent results are better
Image Source: Google
Now you can see results after brent update are more relevant to grown ups.
Image Source: Google
That depends, if you are doing things right, nothing really. If you are trying to cut corners, life may get harder for your marketing programs.
With an emphasis on true linguistic meaning, Google BERT increases the value of great original content provided in an easily understandable way. So, if you, like GoMarketing writes strong original content for your site (as we do for our Client’s sites) you will be FINE! If you try to keyword stuff and write awkward sentences just to have more keywords on the page, then you may suffer lower rankings.
“Google is nothing if not consistent and transparent for marketers. For years they have been saying, ‘Content is King’ and write good useful stuff and we will rank you well. Play word games with us and you won’t rank as well, sorry but you did this to yourself. This is something I truly love about Google. They make our work easy. If we right good quality clean understandable content, our Client’s sites will rank very high. This, of course, infers you are doing the other things properly with your website like making it secure and fast. You are making it mobile friendly and fast. You are sharing your knowledge with others and gaining meaningful links to and from your site to other sites that have value to your visitors. It’s the whole tool kit of proper SEO, but the FOUNDATION is great original content.” – Richard Uzelac
I hope this helps you!
Richard Uzelac, CEO of GoMarketing Inc.
Based out of Thousand Oaks, California, GoMarketing uses the following mission statement to deliver digital marketing results to their clients: “Understand. Engage. Succeed. Grow.” Acting as digital marketing professionals within a wide range of industry sectors, the GoMarketing team specializes in many Services, including; SEO, content strategy, website design and development, and more. GoMarketing provides a full suite of marketing solutions that generate online leads and sales for businesses throughout the country. For more information about their custom marketing plans, contact GoMarketing directly at 805.413.7893 or visit GoMarketing.
Founder of GoMarketing and RealtyTech Inc., Richard Uzelac is an Emmy award-winning graphics producer, former Director of Realtor.com, and sits on several boards of directors. Richard Uzelac’s GoMarketing works with Corporations and Small Businesses to generate exposure, sales and improve online reputation. Mr. Richard Uzelac is also available as a Technology Speaker, Seminar Provider and Business Consultant. For more information, contact Richard Uzelac at 805.413.7893.
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]]>The post Richard Uzelac, RealtyTech CEO, Offers Lead Generation Tips for Real Estate Marketing appeared first on GoMarketing.
]]>Richard Uzelac’s Practical Advice for Busy Realtors Seeking More Online Leads:
Ha Ha! That’s easy but expensive, you may say. I get it. But it’s the ROI Return on Investment (Both Time and Money Investment) that winners look for! Please think about what you do best. If you are a successful Realtor, you are great at Selling homes and Listing Properties. ANYTHING that can free you up to do that AND generate more real estate leads is perfect. It’s the old ‘one deal pays for it’ adage and it is true! Let a professional keep you relevant online. Let a professional generate new leads for you. You take your freed up time and do what you do best!
For some, creating compelling new content is HARD. It is so hard that most agent don’t do it. The solution, well, see #1 above! Or, if you want to tackle it, here are a few articles, blog posts that get you the most bang for your time.
I can hear it from here: ‘Yuck, I don’t want to do that. Again, see #1 above, we do Social for Agents too! But if you want to do it yourself, great! The techniques and platforms are too numerous to list here. I suggest: Facebook, LinkedIn, Instagram and Twitter for social. The key here is to offer interesting information about the market and how you help buyers and sellers. Post your listings and sales too! Don’t forget to post your great reviews on Social, it helps!
There are literally hundreds of online directories. Think of them like the old Yellow Pages. Directories are large so they rank well for well built profiles online. Do a little online research for directory lists and have at it. Adding your profile on a directory will also provide a link back to your website. Even no-follow link are advantageous for your online ranking.
This one is a bit out of the ordinary for such a short list but I believe agents talking to agents and networking is one of the greatest ways to get referrals and leads. Plus it is fun to connect with agents about of your market and share ideas. Great Realtor groups online like RETechnology.com offer a lot here. Other more consumer groups can be found on Facebook, LinkedIn and other smaller platforms. Being a helpful and not pushy participant can generate great leads and traffic to your website.
About Richard Uzelac:
Richard Uzelac is the Founder and CEO of GoMarketing Inc. and RealtyTech Inc. “We started GoMarketing as a result of many requests from our Real Estate agent Clients with our company, RealtyTech Inc. Many of our Realtor’s spouses owned other businesses and wanted help. Real Estate Clients themselves had multiple businesses and wanted our help with internet marketing. They came to us as they were so happy with our work on their real estate websites,” he said. “This constant request for help prompted us to create GoMarketing to meet this very strong demand”, said Mr. Uzelac.
Richard Uzelac is available for Consulting and for speeches on Internet Marketing and Advertising. Please contact him at 805.413.7893
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