Nine Reasons to Add Video Marketing to Your Marketing Mix
Have you harnessed the power of video marketing to market your business? No?Well, if you're still on the fence, here are nine reasons why you…
Four Terrific Article Marketing Tips
We haven't talked about article marketing in awhile and that's a shame, because article marketing with keyword-rich articles really is a terrific way to get…
Become the Go-To Resource in Location Via Content Marketing. Part Two
We discussed in our last post how blogging and e-mail marketing with newsletters can help a small business "beat" the large and national chains that…
Become the Go-To Resource in Location Via Content Marketing. Part One
If you're a small Mom and Pop-type business in your city competing with a big chain or nationwide service provider, content marketing can help you…
Google Places and Your Business’ Online Success, Part 2: Optimizing Your Places Listing
You've undoubtedly seen Google Places at work already. Let's say you've recently looked for a florist in Womelsdorf, Pennsylvania and so you typed in the…
Google Places and Your Business’ Online Success. Part 1
Have you "claimed" your Google Places listing yet? If not, you're missing out on a terrific free marketing tool, one that can help your business'…
“Wasting” Your Budget on SEO
Has this ever happened to you? You decide to try some of this "SEO stuff" to see if you can get more visitors to your…
“Reports of My Death Have Been Greatly Exaggerated” — E-mail Marketing
A recent story on CNN.com reported that the Nielsen Company has found that, as of May 2010, people who use mobile phones spent "more time…
How to Rank High on Google Places
We talked in our last post about how getting one of the top seven listings in a Google Places page can be a great way…
How Google Places Can Get Local Businesses Placed at the Top
If you're a small- or medium-sized business and you're not using all the tools at your disposal to help local and regional customers find you,…
The State of B2B Social Media Marketing
If you're in the business-to-business (B2B) arena, are you using social media. And, if you are, how well are you using it?Well, according to a…
How to Determine Your Unique Selling Proposition
We talk a lot here about differentiating your company from your competitors (and being sure you let your website visitors know what that difference is).But…